If you’re struggling to find applicants, check the quality of your job ads. What you say in your job ad has a big impact on your ability to find the right people.

In this article, we explain what you can do to improve your job ad’s performance and attract top talent. You’ll learn why you should:

• Avoid hyperbole and be specific with your job title and requirements.
• Share what’s in it for them with your employer value proposition.
• Write ads like a blogger – get their attention and keep interest with clear and captivating text.

Download our 7 tips to writing job ads that attract quality talent.